POP VINYL
ENTERTAINS A NEW AUDIENCE

 

With over 180 unique licenses from TV, movies, video games, comic books, sports and every other nook and cranny of entertainment, Funko's Pop! Vinyl figures have the world of pop culture covered.

But there's one area where they have yet to explore: education.

 

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That's why we came up with Pop!Ed., an educational product extension that uses Pop! Vinyl's popular aesthetic to teach kids.

Pop!Ed.'s target demographic, 6-13 year olds, is much younger than their current demographic who are more "inner child" than actual child. Each set released will feature a specific theme: U.S. presidents, creators, outlaws, etc. New Pop Vinyl will be revealed quarterly.

 

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U.S. PRESIDENTS TEDDY ROOSEVELT & ABE LINCOLN

 

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CREATORS STEVE JOBS & ANDY WARHOL

 

 

 

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OUTLAWS AL CAPONE AND JOHN WILKES BOOTH

UNBOXING VIDEOS

Pop!Ed will also have its own YouTube channel where each new figure will be introduced through an unboxing video.

 

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SOCIAL

 

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Collaborators: Ray Tolbert, Writer & Shannon Smith, AD